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For the love of the red pencil

by olgap@branding-collective.com | Jul 10, 2026 | BLOOM NOTES

Pressed between pages

by olgap@branding-collective.com | Jul 3, 2026 | BLOOM NOTES

Your brand was never meant for an audience of one

by olgap@branding-collective.com | Nov 26, 2025 | BLOOM NOTES

Is Your Niche Keeping You Small & Stuck?

by olgap@branding-collective.com | Oct 27, 2025 | BLOOM NOTES

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Pressed flowers, gold-cracked ceramics, brand takes I probably shouldn't say out loud, and three Portuguese Water Dogs who are convinced they run the studio. If that's your kind of chaos, you're in the right place.

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My nervous system knew I was hiding before I did.

Violets are February’s flower. Deep purple flowers with heart-shap...

Last weekend, I led a pressed-flower arrangement workshop here in the city.

But, it was that kind of rainy day that...

Yes, shop small today, tomorrow, and all year long. Whenever you're in the mood. Small businesses love (and survive o...

No deals today, not even for tomorrow's Black Friday.
This week's business strategy is radical rest, holding gratitu...

✨ Farm-to-Press, not just Farm-to-Table. ✨
This summer I started buying flowers from local farmers, and honestly—noth...

Oh, saying that self-care has been such a struggle for me is an understatement. It's a dance we often forget to join,...

Here's my simple prediction for 2025. Creative self-expression will become the most valuable asset of your personal b...

I can't believe that 2024 is almost ending, and I still see the "follow/learn/crash the algorithm" FOMO trigger messa...

It has been difficult to focus today💔 Simmuostanesly, there are too many words and no words at all. Walking my girls ...

A few weeks ago, I had a fun class @wildflowersstl (Thank you, Sara🙏🏻). The flower arrangements created then match th...

Ever hear some say, “Branding is only for large companies with big budgets.” ?

This implies that small businesses or...

One of the latest branding trends that I am fully behind is the idea of ‘simple maximalism’.

It is a design philosop...

The risk of becoming a copycat in a crowded market is real. It's easy to imitate successful competitors, leading to a...

I just remembered that 2024 is a leap year. . .⁣
⁣
Apparently astrologers believe people born on February 29 have unu...

You will be surprised by how powerful your point of view can be. Your unique solution to a problem might just be exac...

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I love to write about how plant biology plays with branding, a flattened pansy turns into wall art, and say the thing most people won't. Also, dogs. Always the dogs. And, flowers.

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Sunflowers in monochrome light evoke the beauty of nature and simple elegance tucked away in a rustic setting

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For the love of the red pencil

Pressed between pages

Your brand was never meant for an audience of one

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